Whitepaper - Find Backlink Opportunities By Checking Your Competitor Website Using SEO SpyGlass

Back link management is one of the core components that help any site rank well using SEO techniques.

Without proper back link building strategies the content of any website will remain anonymous on the internet.

SEO SpyGlass can help you to:

Find all back links pointing to a website (either yours or your competitors)

Here is how you can uncover a lot about your competition by just using this powerful tool for website owner and professionals alike.

Step 1 Enter A Website To Analyze

After starting SEO Powersuite automatically pops up the Dialog Box "Create New Backlink Research Project"

You can run your back link research based on the "exact URL" or "domain only" or even "domains and subdomains"

Check "Enable Expert Options" if you want to select what factors to you want to verify or simply click FINISH and SEO Powersuite will select them

For explanatory purposes I am using the Wikipedia page: Portal:Arts https://en.wikipedia.org/wiki/Portal:Arts

This is not a niche site but I want you to see how simple it is to uncover a lot about any competitor website using SEO Powersuite SEO Syglass

You can run your backlink research based on the "exact URL" or "domain only" or even "domains and subdomains"

Check "Enable Expert Options" if you want to select what factors you want to verify or simply click FINISH and SEO Powersuite will select them automatically.

Step 2 – Choose Preferred Backlink Sources

There are three options to choose from:

SEO PowerSuite Link Explorer (Former WebMeUp) – does not require account to login to start checking backlinks.

This is the in house tool maintained by Link-Assistant team.

Their bots crawl billions of web-pages daily picking about data about their link profiles.

This database can be accessed by webmasters, and website promoters through SEO Powersuite SEO Spyglass.

The following sources require your google account to start checking for the requested data.

Google Analytics
Google Search Console

Step 3: Configure Backlinks Collection Settings.

You need to decide what matter most for your site. To have a lot of links from the same domain but different pages or to have more links from different domains with higher levels of authority/

Tick the box that matter most to you

Limit the number of backlinks

Limit backlinks from one domain

Next click FINISH and let SEOPowersuite seo spyglass to do its intended job.

On the Right side click on Backlinks and you will see the page with all backlinks that SEO Powersuite has discovered for that competitor.

You can easily see the link profile of that particular page.

In the example above we can see that 97,4% of the links are dofollow type.

The number of backlinks found for that page.

We can filter the results by the type of links

Text links
New Backlinks
Dofollow links
Nofollow links
Links from homepage
Image links

What is most important to see here is what links have a higher rank and are the type dofollow

Google has made a lot of algorithm changes and you need to pick the links that have a a higher value

You can rank on top 5 results just by using only 10-15 backlinks with different anchor text.

Start building with 1-3 backlinks (daily and if not at least weekly) from good quality website (no SPAM, no illegal sites, no porn, all with hat)

Download NOW SEO Powersuite or SEO Spyglass and start your linkbuilding campaign!

Discover your competitors link building secrets

Lets take a peek at our competitor anchor texts

Select what anchor texts have the most links in your competitor website. The more diverse they are the better for you. You won't get far with anchor text such as "click here", "read this" and many unrelated expressions

Protect or recover your rankings with Anti-Penalty Link Audit

Start monitoring your backlink early when starting your affiliate site. Check for spammy links or low quality links which will put you at risk of penalty with Google which means losing a lot of business opportunities and money.

Click on the right side on Penalty risk page. Here you will see your competitor backlinks that create a risk of penalty.

The paggggge analyzed in this example has a medium risk of 25.7% to be penalyzed. Although you can see that there are a lot of links with high risk of penality overall the score of the page is low risk with 74.3%.